SPOTIFY SOAPS:
clean sounds, clean skin
OBJECTIVE-The main goal of this project was to create 5 different packaging variations for the same object. Along with this, using colors to display the variations of packaging.
CONCEPT-The main idea was to combine two major aspects of getting ready for the day. Everyone listens to music, and everyone gets clean. We have combined these ideas into a multi-sensory experience that encapsulates different genres of music so you can express yourself with a new bar of soap depending on your music preferences.
THEMATIC TREATMENT-The patterns were applied with different color treatments to help differ each of the music genres. Also, the type treatment is repeated on all edged of the packaging, creating a successful typographical hierarchy. Specifically, there is text used in all caps, and some all lowercase to continue to establish this hierarchy.
MATERIALITY-The packaging has been printed on a thick, waterproof paper, for accessibility and reuse of the packaging. This allows the design to be used as a tray for the soap during use to keep the soaps contained.
